Jun 10, 2020
PressRelease.com is encouraging companies to look at smart press release distribution to increase the reach and overall effectiveness of their media and marketing communications efforts. Incorporating a more methodical approach to distribution, taking into consideration timing, targeting, precise messaging along with leveraging other ongoing news stories, have helped companies to get more value out of PressRelease.com’s simple and cost-effective distribution options.
“Instead of just checking a box, we want our customers to be excited about making the most of every opportunity to land coverage,” says Erik Rohrmann, COO at PressRelease.com. “There are an infinite number of ways for businesses to connect with their audiences, so we encourage businesses to take a closer look and truly explore those options through a smarter, more thoughtful way.”
Timing and messaging are critical factors that are often overlooked when evaluating the success of a press release. Current events also can have an impact on how well a company story will be received. Savvy companies with a better grasp of how to seamlessly integrate their news with trending topics are seeing more success by adapting their stories and announcements to be more relevant to their audiences. Smart press release distribution takes this collective approach to wire distribution, helping companies to maximize their announcements and get more value for their marketing spend.
Partnerships with reputable distributors including Newswire and Accesswire enable PressRelease.com to provide businesses with distribution to trusted networks including MarketWatch, Bloomberg, Yahoo! Finance, Morningstar, CBS, ABC, FOX and NBC. Comprehensive distribution to these established networks help connect businesses with local, state and national audiences.
PressRelease.com helps companies accelerate their content marketing efforts through smart press release distribution. To learn more about how to create greater value through press release content, visit PressRelease.com.
About PressRelease.com
PressRelease.com provides simple, affordable press release distribution services to public and private companies through the most comprehensive networks and 1.8M media contacts.
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