Aug 6, 2020
In the latest episode of Norman Farrar's podcast "I Know This Guy," Sylvia Stefanowicz featured as the guest. Stefanowicz is a boutique lingerie entrepreneur.
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August 5, 2020 —
Norman Farrar continues to impress the steadily expanding audience of his recently launched podcast, “I Know This Guy.” On the show, Farrar and his son, Hayden, interview some of the most interesting everyday people Farrar has met throughout his long career. In the latest episode, experienced boutique lingerie entrepreneur, Sylvia Stefanowicz, is Farrar’s guest.
The full episode of the podcast featuring Sylvia Stefanowicz is now available at https://podcasts.apple.com/ca/podcast/i-know-this-guy-with-norm-farrar/id1518495668.
A passionate entrepreneur, Stefanowicz graduated from the London School of Economics in 2005. She joined investment banking company, HSBC, in the commercial/corporate sector, and worked there for 13 years. After leaving HSBC, she started her lingerie brand.
In a candid discussion with Farrar, Stefanowicz shares that she came from Poland and moved to the UK when she was 19. That was at a time when communist countries like Poland were not open to the Western world. However, Stefanowicz had a dream to study in the UK, and she made it happen.
Farrar asks Stefanowicz about her decision to get into the lingerie business, one of the most competitive niches of fashion retail. She says, “I wouldn’t describe myself just as a lingerie professional, but someone passionate about entrepreneurship, fashion, and supporting females in business.” She explains that she started by going from city to city with a suitcase of lingerie and speaking with private shop owners about a probable collaboration.
“It was very slow for the first 12 months. I wasn’t making any money whatsoever. It was very much a learning process. But today, from the perspective of the last three years, I’m so pleased that I didn’t give up because of the knowledge that I have gained working with customers understanding female silhouettes and what they’re looking for,” Stefanowicz says.
Stefanowicz’s next goal is to write a book about running a lingerie business. She has recently started a store in Poland that she uses to test new concepts. Stefanowicz and her brand are very active on Instagram, Facebook, and Pinterest as a way to engage with current and potential customers.
To learn more about Norman Farrar’s popular “I Know This Guy” podcast series or listen and subscribe, please visit https://iknowthisguy.com.
About Sylv Stefanowicz
Experienced credit risk specialist with a demonstrated history of working in the financial services industry. Skilled in business planning, business lending and underwriting, global project coordination, leadership, and portfolio management. Strong finance professional with a Bachelor’s degree focused in banking and finance from the London School of Economics and Political Science.
https://www.facebook.com/sylviastefanowicz/ | https://www.instagram.com/sylv_lingerie/ | https://twitter.com/SylvStefanowicz
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https://www.youtube.com/watch?v=e3S0Xi6JCew&feature=youtu.be
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Youtube: https://www.youtube.com/channel/UCcqsKLNO7NffDx3FfdVcVeQ/featured
About Us: Norman Farrar is a serial entrepreneur who provides online marketing and managed e-commerce solutions for brands. Since the early 1990s, Norman has focused on helping entrepreneurs optimize their operations and unlock the potential of their businesses.
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